ANALYSING ROMANTIC COMEDY SOCIAL MEDIA PAGES - 'CHALLENGERS'
The third film's marketing campaign on social media I am going to be looking at is 'Challengers'.
I am going to be looking at the Facebook, Instagram and the X page and look at the conventions of each one that link to the romantic comedy genre to identify what all rom com social media pages have when promoting new films.
X
INSTAGRAM
FACEBOOK
Conventions across all three pages:
- dominant image of main character with love interests in her glasses - foreshadows love triangle (common rom-com trope)
- bright colour scheme
- names of stars - star power
- picturesque posts setting
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