ANALYSING DIFFERENT TYPES OF TRAILERS - CONCLUSION

Having looked at a few trailers there are some similarities across the different types of trailers, but some of these things vary depending on what kind of trailer it is. 

SIMILARITIES: FREQUENTLY USED IN ALL TRAILERS:

- Production Company logos/idents - for example, Universal, Warner Brothers, Marvel 

- Images from the film

- Title of the film

- Release dates (varies with how specific the release date is on each type of trailer) 

- Indication of genre

- Editing 

- Music

- Sound effects

- Eye candy 

- A variety of camera shots/movement

DIFFERENCES: VARY BETWEEN TYPES OF TRAILERS

- Images from the film (in some teaser trailers they don't include any images from the film, for example in the teaser trailer for 'Deadpool and Wolverine', there are no images from the film)

- Release dates (for a teaser this is likely to be ‘Coming Soon’ or ‘Summer 2021’ rather

  than being date specific, whereas theatrical trailers often have date specific release

  dates such as ‘In Cinemas October 29’. The release dates on TV Spots are often even

  more specific, such as ‘In Cinemas Friday’)

- Website and other social media such as Twitter/X, FaceBook, Instagram etc 

- Voiceover man (usually only teaser trailers will have the voiceover man saying "in cinemas tomorrow" etc for example)

- Possibly cast, crew, director credits – intermittently throughout and at the end in a

  billing block

- Possibly references to other films (that this is similar to) or other films that have been

  directed/produced by the same people

- References to awards that cast/crew/film may have won or been nominated for

 

- Taglines 

- Reviews (usually only TV spots include reviews)

- Reference to the source material the film is based on – for example, ‘Based on the    

  Bestselling Novel by...’

Now im going to have a more detailed look at each type of trailer...